Custom-made for fashion’s unique needs

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How to Future-Proof Your Ecommerce Business with Open SaaS

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A solution tailor-fit for fashion and apparel

BigCommerce delivers on fashion’s unique site experience and personalization needs, while accounting for larger catalogs, multiple sales channels and high-customer expectations. We have you covered.

Endless opportunity to shape your customer experience

At the end of the day, the ecommerce technology you plug in needs to do one thing: work the way you need it to. That’s why BigCommerce uses Handlebars and Javascript as development languages, and pre-built WordPress and Drupal integrations so you can build the next best retail experience on the web.

Native and custom functionality to drive innovation

BigCommerce offers the tools, resources and expertise to ensure you’re enabled to take your vision to the next level. Develop personalized customer experiences with native customer group segmentation and 70+ promotion rules — and then customize by syncing platform data to any third party tool in your ecosystem. The sky’s the limit.

The invite-only list? You're on it.

BigCommerce partners closely with Facebook, Amazon, Google, PayPal, Square and Instagram to ensure our fashion retailers have early adoption access to new sales features on all channels. You’ll be first in line to the latest launches — like Checkout on Instagram, available to US merchants only, which allows customers to buy your products without ever leaving Instagram.

Learn More about Instagram + BigCommerce

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Questions about how we can help your business?

Our sales and support teams are available via phone, live-chat and email.

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Prototype your designs behind-the-scenes

“We wanted a system that would integrate seamlessly with a robust email solution in parallel to our media channels, giving us actionable insights into the performance of these various channels. BigCommerce was again the right fit.”

DEBRA KINNEYFOUNDER AND OWNER, DEBRA’S
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Fashion retailers ahead of the trend

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Case Study
DeBra's

Discover how BigCommerce helped this merchant meet its customers at the point of their needs.

Read Their Story
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Case Study
TYLER'S

TYLER'S new customer experience drives a 2X increase in conversion after migrating from Magento

Read Their Story
Case Study Thumbnail Bohemian Traders
Case Study
Bohemian Traders

Top fashion retailer tripled customer growth and increased revenue by 166%

Read Their Story

Our Partners

Our network of agency partners will help you deliver your ecommerce projects faster than on alternative platforms. Regardless of complexity or budget, we'll help you kick off your next project with the perfect partner.

All Partners

Resources & Blog

BLOG
How To Make Your Fashion Brand Stand Out

Read our top tips for thriving in a competitive market and learn how to stand out.

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ARTICLE
Virtual Reality (VR) in Ecommerce

With the opportunity of enhancing the customer experience, VR creates many wins for ecommerce.

READ MORE

Bigger than you need right now? Start with BigCommerce Essentials.     Get The Essentials

Bigger than you need right now? Start with BigCommerce Essentials.

Get The Essentials